Published via Inbox: 2013-05-30 14:09:45
Steve Ellis: We're building an entertainment magazine create by entertainers themselves, on their smartphone. No one else in the ecosystem is doing that. We're essentially building something with our clients as part of that process, both financially and from the content perspective. When we launch our fan experience this summer, it will become clear what we're giving the fans, and how we're contextualizing what's interesting to them. And, our clients will share in how well that media business does.
My Two Cents
WhoSay is building a magazine created by the entertainers themselves. Will they really get the talent to buy in? They already have or they are off to a good start. How did they do that? It's co-founded by CAA and it is bankrolled by $12 mm from Comcast and Greylock. All that aside, I love the site. It's crisp and clean. Taking a Twitter like approach to following your favorite celebrities. I fully expect to see a check-out magazine from these guys soon enough. Too much beautiful content. Watch out paparazzi and TMZ , WhoSay is coming for you!
Yep that is Angie Harmon in the photo that she posted of herself. Now you get it!
